Pedro del Hierro inscribes words of encouragment on Vicente del Bosque´s jacket!

SPAIN’S WORDS OF ENCOURAGEMENT INSCRIBED ON VICENTE DEL BOSQUE’S JACKET
VIDEOS, PHOTOS, AUDIO, INFORMATION CAN BE DOWNLOADED FREE HERE: www.pedrodelhierronews.com


Pedro del Hierro, official partner of the Royal Spanish Football Federation and the brand chosen to dress the reigning World Cup champions, has selected the best of a very large bunch of fan’s motivational messages to be sewn into the lining of the official suit jacket which the National Coach, Vicente del Bosque, will take with him to the FIFA World Cup in Brazil 2014.
Shared with more than a million followers through social networks, the brand’s initiative has prompted a huge response with thousands of messages wishing the team the best for a second World Cup victory. “Reach for our second Star”, “If you close your eyes, you will hear all of Spain cheering for you’, “Remember that our dream is your glory” are among the 23 messages chosen to accompany the National Coach of this world-beating team to all the World Cup games.
On presenting the suit to Vicente del Bosque in the Rozas Football City, Ignacio Sierra, Grupo Cortefiel’s Corporate Director General, turned to the National Coach and said: “Thanks to the love of the fans and to Pedro Del Hierro, you will be able to look inside this jacket when you are in the midst of the challenge, and feel your country’s encouragement as you carry Spain in your heart - and in your lining”. He added: “We are honoured to dress the best team in the world and to represent a sector which Spain can also lead”.
The official suit includes a new tie in signature red, in tribute to the national team, and the new coat of arms embroidered in gold.

Pedro del Hierro, part of Grupo Cortefiel since 1992, was founded in Madrid in 1880 and is a leading European fashion retailer. The Group has a network of 1964 points of sale and is present in more than 70 countries through its four brands: Cortefiel, Pedro del Hierro, Springfield and Women’secret.

“PEDRO DEL HIERRO MADRID” at the NYFW

“PEDRO DEL HIERRO MADRID” PRESENTS THEIR FALL/WINTER 14/15 COLLECTION AT THE MBFW IN NEW
YORK
Pedro del Hierro Madrid returned to New York City to present their Fall/Winter
14/15 fashion collection, with Carmen March, Creative
e Director for the brand.

“More than anything,” says Carmen March, “it was a feeling of hope that inspired
me”. While she was designing this Fall/Winter
collection, March was also re-reading, Spanish authoress, Carmen Laforet’s classic 1940s novel,
"Nada" which has inspired this new collection.




The Pedro del Hierro brand belongs to the Grupo Cortefiel which also includes women´secret, Cortefiel and Springfield.

Pedro del Hierro goes to New York

“PEDRO DEL HIERRO MADRID” PRESENTS SS14 FASHION COLLECTION IN NEW YORK FOR THE FIRST TIME

Spain´s luxury fashion brand Pedro del Hierro presented the "Pedro del Hierro Madrid" by Carmen March at the Canoe Studios in New York during the New York Fashion week.

This is the second collection by the designer and Pedro del Hierro Creative Director. March´s first collection is now in the stores.

Based on the Spanish artist, Mariano Fortuny, a visionary creative force that changed the course and modern concept of fashion. In Carmen March´s own words, "Fortuny and his laid back orientalism aesthetics set the basis for the new Spring/Summer collection for 2014".

Carmen March

















Pedro del Hierro, part of the Cortefiel group since 1992, has stores in 33 different countries, with 400 points of sale in individual stores and within Cortefiel premises.

Grupo Cortefiel, which was founded in Madrid, Spain, in 1880, is a leading company in European fashion, with a sales network of over 1,900 stores. The group is present in over 70 different countries through four chains: Cortefiel, Pedro del Hierro, Springfield and Women'secret.


Pedro del Hierro shop on line: http://pedrodelhierro.com/

VIDEOS, PHOTOS, AUDIO AND INFORMATION FOR THE MEDIA AT:
www.pedrodelhierronews.com

Carmen March presents first collection for Pedro del Hierro

DOWLOAD VIDEO, PHOTOS, AUDIO, INFORMATION FOR FREE HERE: www.pedrodelhierronews.com

Creative Director Carmen March unveils new line for ‘Pedro del Hierro Madrid’

Pedro Del Hierro is bringing together the fashion press in DIMAD Matadero de Madrid’s Design Centre to launch their new Autumn/Winter 13/14 collection for ‘Pedro del Hierro Madrid’. The collection is the fruit of the company’s new creative era, led by renowned designer Carmen March.

Carmen has been working on the creation of this new line since joining the company in July 2012. The collection is sombre in terms of colour, consisting mostly of shades of black, dark blue and chocolate brown. Red, essential in a collection with Spanish roots, and lilac, the ultimate colour of femininity, provide lighter accents. Two families of prints have also been developed, the first geometric and metallic and the second more floral. The fabrics are luxurious with unexpected combinations of textures and an eclectic mix of the masculine and feminine and the classic and the contemporary. The collection is complemented by a large selection of leather garments. Silhouettes focus on the waist and hips, softening the shoulders - and work for both day and night. This is a collection for women who are feminine, calm, strong, timeless and deeply Spanish. The collection will be in the stores from September.
Pedro del Hierro was incorporated exclusively in to Cortefiel in 1989 and has been owned by the Group since 1992. The company is already present in 65 countries with more than 1900 stores, and is the most recent of Cortefiel’s brands to expand internationally with a presence in 30 countries.

Carmen March began her career in fashion collaborating with Duyos&Paniagua, Javier Larrainza until she launched Egotherapy alongside Juanjo Oliva in 2000.
In 2004, she debuted her solo collection on the Pasarela Gaudi and, in September 2005, in Cibeles Madrid Fashion Week. In January 2008 she launched her atelier on Calle de Puigcerdá in Madrid and in February 2009 she opened her shop showcasing her first prêt à porter collection and accessories. In September 2009 she presented her collection at New York Fashion Week.

In 2005, Carmen March was named Glamour magazine’s Best National Designer. In September 2006, she received the L’Oreal prize for Best Collection and Marie Claire’s top prize for Best New Designer. In October 2007, she was awarded Telva’s ‘T’ prize for the Best National Designer.
You can see Pedro del Hierro Madrid’s new collection here: http://madrid.pedrodelhierro.com/

PEDRO DEL HIERRO, PRESENTS OFFICIAL SUIT FOR SPAIN NATIONAL FOOTBALL TEAM

PRESS CENTER: (FREE DOWNLOAD PRESS MATERIAL): http://grupocortefielnews.com/

PEDRO DEL HIERRO, PRESENTS THE OFFICIAL TAILOR MADE SUIT FOR THE SPAIN NATIONAL FOOTBALL TEAM

The players of Spain’s national football team, coaches and management will be wearing the suit designed by the Spanish brand, Pedro del Hierro, part of Grupo Cortefiel.

Grupo Cortefiel, the Royal Spanish Football Federation and Santa Mónica Sports have signed a new sponsorship agreement whereby the brand Pedro del Hierro will be acting as an Official Supplier / Collaborator for an extendable two-year period.

The made-to-measure Pedro del Hierro total look that the team will be wearing was presented to the media during a press conference held in the Natioanl Football team’s headquarters. The total look includes a cool wool suit, shirts, ties, shoes, socks and coat. The firm has resorted to a clever mix of the very latest in fashion design, innovation and technology created especially for the Spanish team.

Vicente del Bosque, the National Coach, and Fernando Sáenz, General Manager were present at the press conference to officially announce this agreement. The team will wear Pedro del Hierro’s suit whenever they attend a public engagement, as well as the coaching and management team, will be sporting a full outfit made up of a suit, coat and accessories, all designed by the Pedro del Hierro design team, just as they did during the 2010 FIFA World Cup in South Africa, when they became World Champions.

Major international competitions such as the 2013 Confederations Cup and the 2014 World Cup will provide the Spanish team that boasts the greatest number of supporters around the world with the chance to showcase design ‘made in Spain’ by a luxury fashion firm that is committed to its major international expansion and development.

In the words of Fernando Sáenz, Cortefiel and Pedro del Hierro’s General Manager: “This year, in which our international presence has expanded to more than 70 countries, has been one of major progress in consolidating our international presence, especially in the Asian market where the firm is set to open more than two hundred stores in the mid-term. We are extremely proud to be involved with the Spanish football team and their work as ambassadors for our country, whose prestige is renowned throughout the world.”

Pedro del Hierro, part of Grupo Cortefiel since 1992, is present in 24 countries and distributes to 400 points of sale, including own stores and Cortefiel spaces.
Grupo Cortefiel, founded in Madrid, Spain in 1880, is one of Europe’s top fashion retailers, with a network of 1,900 stores. The Group is present in over 60 countries through its four brands: Cortefiel, Pedro del Hierro, Springfield, and women’secret.

MUF visits the PdH shop on Serrano in Madrid!!!

MUF thinks the Cortefiel brand and with it the PdH or Pedro del Hierro shops are top for shopping for clothes Made in Spain.
Maria Leon, the PdH PR Manager gave us an entry to the shop so we could film it... we want to show you their true quality.

PdeH launches its new online store

Following the June launch of the Springfield online store, Grupo Cortefiel has further consolidated its presence on the Internet with the launch of its e-shop at wwww.pedrodelhierro.com. The Group continues to move forward with its e-commerce strategy by incorporating more brands onto its online market and reaching an ever-wider target market.  

Pedro del Hierro launches its new online store

Grupo Cortefiel has further extended its Internet presence with the launch of the e-shop of its higher end brand at www.pedrodelhierro.com. This online store will initially operate in Spain, before expanding to take in other European markets such as the UK, Portugal, France and Belgium.  

The new PdH e-shop features practical pages that are easy to navigate and a user-friendly buying process for both the Man and Woman collections, including the new ‘PdH Sport’ line. “Our aim was to transfer the design concept of our physical stores to the online channel – in other words, the online store had to be elegant, spacious and easy to browse”, explains Patricia Benito, the Group’s E-commerce Director. “Customers have complete control over the process and can find out at any time how much they’ve spent or cancel products”, she adds.   

Apart from the online store, the new website features catalogues, videos and making ofs. It also positions the brand on the 2.0 Web through its presence on all the major social networks and interacting with users from around the world.  

The online store includes a series of  key features, including a ‘roll over’ type zoom to see the product close up without having to open new windows, and a permanently visible shopping list showing the total amount spent and photos of the products.

 

There is also a section showing a selection of matching items so you can create your own total looks and a section entitled ‘Just In!’ featuring all the latest catalogue arrivals.

“This launch is a further step towards achieving our aim of selling all our brands online. This project got off the ground with women’secret and Springfield, and will shortly be completed with the launch of the Cortefiel online store”.  

Pedro del Hierro has 386 points of sale. The Woman collection is on sale in independent stores as well as Cortefiel stores, whilst the PdH Man line is available exclusively in Cortefiel stores. PdH is present in 21 countries and is part of Grupo Cortefiel, a leader in the fashion retail industry with a network of 1,729 points of sale in 64 countries and four chains: Cortefiel, Pedro del Hierro, Springfield, and women’secret.  

Web: www.grupocortefiel.com